Variable Data Printing (VDP)

Personalization at scale.

With VDP technology, we provide our customers a wide range of applications for combining data and imagery to produce truly unique and compelling personalized messages. From customized billing transactions, to tailored brochures and newsletters or targeted direct mail campaigns, personalized print marketing solutions deliver meaningful and relevant information by tapping into existing customer data or acquiring data files from outside sources.


  • Improve direct mail response rates.
  • Provide relevant content in response to preferences.
  • Engage responders in more meaningful dialogue.
  • Convert responders’ preferences into revenue


We'd suggest to start a project by thinking about your data. Many times projects start with design and then variable data is only added where it can fit. If you start by looking for patterns and trends in your data you might find new ideas for your design.

If you'd like talk to someone about printing with variable data or planning a variable data project feel free to contact us.